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Data Intelligence Analyst

Manifest is looking to hire a Data Intelligence Analyst in our NYC or Chicago studio. The position will be part of the growing Data Intelligence team – responsible for leveraging data to full advantage. This position is for you if: You love to uncover trends, discover patterns, and solve problems on behalf of digital brand marketing strategies. You’re part growth hacker, part analyst, and your favorite question is “but, why?” Successful candidates want to move beyond analytics as reporting and use data to drive the insights that move business. If you want an opportunity to work with incredible brands, collaborate with smart and creative colleagues, have an interest in a fast-paced agency environment, and have the desire to grow personally and professionally, we want to meet you. This role reports to our Director of Analytics.

Responsibilities: 

  • Partner with client teams to develop and execute strategies and tactics to optimize campaigns based on research and analysis of performance metrics
  • Track, listen, analyze, measure and interpret metrics and data signals
  • Monitor and analyze data from multiple sources, including performance analytics, keyword research/trends, industry trends, social listening, email/CRM metrics, competitive research metrics
  • Observe, report and make recommendations on trends in client industry(ies) for content and marketing strategy optimization
  • Compile into dashboard and provide narrative and interpretation

Qualifications: 

  • 2+ years of analytics experience preferred
  • Expertise in Excel required
  • Expertise in at least one Web Analytics platform required (i.e., Google Analytics, Adobe Marketing Cloud, Adobe Analytics, SiteCatalyst, Omniture, WebTrends, IBM Coremetrics, Unica, IBM Digital Analytics)
  • Great communication skills and a data-oriented personality
  • Proficiency in analytics tag auditing or web developer QA/testing tools preferred, such as Charles, Fiddler, WASP, ObservePoint
  • Experience with tag management solutions preferred, such as Tealium, Google Tag Manager, Ensighten
  • Experience with A/B testing tools preferred, such as Adobe, WebTrends, Google, NetBase, Crimson Hexagon, Optimizely
  • Proficiency in using query languages such as SQL preferred
  • Experience with data visualization tools such as D3.js, GGplot, Domo, Tableau preferred
  • Good applied statistical skills, such as distributions, statistical testing, regression, preferred
  • Experience in healthcare preferred

Manifest is an equal opportunity employer. Manifest does not sponsor employment visas.

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